Leading experts in the hospitality industry discuss marketing for success
In the competitive landscape of hotel marketing, three influential marketers share their perspectives.
Spotlight on Coral Beach Beirut with new GM Georges Chakra
Georges Chakra, general manager of Coral Beach Beirut, has a proven track record in the hospitality industry. With extensive experience in overseeing all aspects of the hotel, he shares his vision for establishing and cultivating a customer-centric service culture, as well as ensuring the smooth day-to-day operations that consistently surpass guest expectations.
Looking into the future of luxury hospitality with David Wilson
HN spoke with David Wilson, an industry veteran and GM of Waldorf Astoria Dubai Palm Jumeirah, to find out what the future holds for the luxury property.
Harnessing AI technology to drive up hotel revenue
Lovetto Nazareth, managing director of Prism, explains how AI-based digital marketing and price optimization strategies are revolutionizing the hotel-OTA partnership model.
A touch of Provencal charm with chef Rita Yazbek
Chef Rita Yazbek’s culinary journey in the world of hospitality and gastronomy is nothing short of inspiring. Having worked alongside renowned chefs like Adrien Trouilloud and Alain Ducasse, she played an instrumental role in the success of SUD Restobar, which she co-founded. Yazbek is now embarking on an exciting culinary adventure with her new project Cezanne in Dbayeh, just outside Beirut. We find out more about the venue that exudes Provencal charm.
Unlocking the power of data
In the fast-paced world of hospitality and tourism, data-driven decision making has emerged as a game changer. Gone are the days of relying solely on gut feelings and intuition. Today, the key to success lies in harnessing the potential of analytics to gain valuable insights and make well-informed choices. Riky Bains, partner and brand strategist at Klinical, highlights the significance of using analytics in the hospitality and tourism industry and explores how it can pave the way for strategic growth and unparalleled customer experiences.
Leveraging AI to reach travelers
With leisure travel returning to pre-pandemic levels, travel and hospitality companies are looking for ways to reach travelers through personalized summer campaigns using AI-powered programmatic advertising. Tech, marketing and digital strategy expert Terry Kane, managing director ME and Africa of Trade Desk, tells us more.
It’s all about identity
Riky Bains, partner and brand strategist at Klinical, explains why destinations need to identify their strongest assets and find the most effective ways of presenting them.
Why brand marketing strategies matter
A startup without a strategy is like a ship without a captain; although it may stay afloat, the destination reached is unlikely to be the one that was desired. Riky Bains, partner and brand strategist at Klinical, highlights the value of clear brand marketing strategies for hospitality startups.
- 1
- 2
Hotel marketing strategies to create a perception of quality
Strategist Riky Bains at Brash shares essential marketing strategies for hotels to build quality perception at every level.