10 ways to boost direct bookings via mobile apps
In a competitive market, hoteliers are doubling down on direct bookings to attract both new customers and repeat business. Now an essential tool of the trade, mobile apps have a key part to play in helping industry players meet their direct booking targets. Lovetto Nazareth, CEO of Prism Digital, shares his top 10 tips for getting the best out of mobile apps, from targeted marking to offering mobile-only deals.
Sustainable luxury tourism: at what cost?
Offering the promise of extravagance with a conscience, sustainable luxury tourism has become an industry buzz-phrase in recent years, ideally suited to today’s experience-focused, environmentally aware travelers. However, delivering it is far from challenge free. Glenn Mandziuk, CEO of World Sustainable Hospitality Alliance, looks at what’s needed to ensure this growing segment brings benefits all round.
How to reinvent commercial spaces for added value
Bringing hotels, retail and F&B outlets together in a multifunctional space can be beneficial for visitors, owners and investors alike. Duncan Fraser-Smith, CEO of Craft Hospitality Group, tracks the rise and rise of the commercial, hybrid space.
Saudi Arabia’s wellness boom
Soraya Jouzy, founder of Pearl Tree who actively champions luxury beauty and wellness, talks with experts about the evolution of wellness in Saudi Arabia.
7 ways to synergize wellness in luxury hospitality
Wellness and sustainability are shaking up the hospitality industry more than ever before, especially across the luxury segment. Judith Cartwright, founder and managing director of Black Coral Consulting, shares her top tips for unlocking the profit-driving opportunities that these powerful trends offer.
How to unlock the power of LinkedIn
It’s a fact that virtual visits and viewing video content are steps that almost all of today’s customers will take before making a travel booking. Riky Bains, strategist at Brash, explains why embracing the clickable future, especially YouTube, is crucial in a competitive industry.
How video technology is transforming casinos
The legalization of gambling in the Middle East has long sparked intense debate, but recent developments in the UAE have brought this contentious issue back into the spotlight. Steven Forrest, relationship director at Vitec, explores how IP video addresses challenges and enhances operational efficiency.
Leveraging X for marketing in the holiday season
Promoting your hotel and its facilities to guests can be a challenge, especially with there’s competition to contend with. Dr. Maria Frangieh, managing director of Socialprise, shares her tips on how to increase guest spending.
5 reasons to include TV in your hotel marketing strategy
In an age of digital saturation, television advertising offers hotels a not-to-be missed opportunity to engage with guests on a deeper level. Remote in hand, Lovetto Nazareth, managing director at Prism Digital shares five ways in which hoteliers can leverage this often overlooked medium.
Five essential leadership skills for future-ready GMs in hospitality
Starting his career in an era of limited technology, Mark Timbrell, leadership coach and managing partner UK at Phi Management Group, used tools like the IBM typewriter and Telex. Over time, he has witnessed firsthand the rapid technological advancements that have shaped the hospitality industry. Today, as AI continues to influence the sector, he draws on his extensive experience and recent studies in leadership.