Valrhona’s committed festive season experience

Valrhona’s committed festive season experience

The brand has been producing the world’s finest chocolate in the small village of Tain L’Hermitage, France since 1922. From the very beginning, company founder and Pastry Chef Alberic Guironnet was dedicated to the creation of unique, artisan-quality chocolate with complex, balanced and consistent flavors. For almost a century, Valrhona has created a range of unique and recognizable aromatic profiles by perfecting techniques for enhancing the flavor of rare cocoa beans grown on land masterfully selected for its terroir. Today, leading pastry chefs rely on Valrhona’s expertise to experience the best that chocolate can be.

Very few chocolatiers go so far as to become growers. However, Valrhona, in order to oversee its quality and guarantee its refinement, has created strong partnerships with 13 plantations all over the world and has shares in the Millot plantation in Madagascar. Furthermore, based on its quest to create unique flavors, Valrhona devised a range of unique and recognizable aromatic profiles by perfecting techniques for enhancing the flavor of rare cocoa beans.

Going one step further, the brand created in 1989 L’Ecole Valrhona, which has been helping its customers to learn specific technical skills in the field of pastry and bonbons. L’école Valrhona is celebrating this year 30 years of committed partnerships with chefs to push forward the limits of creativity.

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Lastly, and in the spirit of partnership with chefs and chocolatiers, the brand has constantly increased the support given to its customers over the years to promote their professions through the World Pastry Cup. To celebrate another milestone in its illustrious career, the brand introduced the limited 2019 fine chocolate Christmas collection. Star-shaped snowflakes, carefully chosen lights and decorations, dazzlingly colorful presents and of course the wonderful tastes and memories of time spent with loved ones. All this has inspired the new collection with golden settings, showcasing luxury chocolates in the subtlest of flavors. It is a premium, festively designed collection containing a variety of fine chocolates, as well as bar and Christmas delight packs. Each of Valrhona’s chocolate colors are represented in an array of indulgent products with different price points. The Pure Single Origins range perfectly encapsulates Valrhona’s values and commitments around transparency, supporting cocoa producing communities and long-term partnerships.

inter.valrhona.com

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