5 franchising trends to watch in 2025
The hospitality franchising landscape is in the midst of change, with 2025 shaping up to be a transformative year for both franchisors and franchisees. Jad Shamseddin, COO of Aleph Hospitality, has the lowdown on five trends that are expected to be key drivers of success in the ever-evolving world of hotel franchising.
Events
High-profile events in Q4 wrap up a successful year for Kuwait’s hospitality sector
While the first nine months of 2024 were steady for Kuwait’s hospitality sector, several high-profile events in the final quarter provided a welcome year-end lift, enabling the sector to finish on a high. We track the trends that hoteliers say characterized 2024 and consider what the industry can look forward to in the coming months.