Hotels throughout the region can create a bespoke roadmap to achieve net zero emissions by 2050. While many independent hotels, three- and four-star properties lack the necessary support of consultants to design, plan and execute a carbon-neutral roadmap, major international hotel brands already have the necessary resources to achieve their sustainability goals. The main challenges are: carbon footprint assessments across the hotel and its value chain; a lack of financial resources, with little or no budget allocated for climate-related activities; higher costs associated with sustainable products; and insufficient regulatory incentives to support a hotel’s net zero transition.