The 9 traps franchisors need to avoid
While turning a business into a franchise can be rewarding, the path to success is not always a smooth one. Nagi Morkos, founder and managing partner at Hodema Consulting Services, points out the pitfalls and takes us through the dos and don’ts when it comes to franchising.
Iraq country report
In the face of tumultuous economic ordeals, Iraq exhibits encouraging strides in tourism and F&B sectors. Nagi Morkos, founder and managing partner of Hodema Consulting Services, sheds light on the country’s challenges and growth potential.
Why cities are back on must-visit lists
Having risen from the depths of the pandemic, urban centers are today riding high on a wave of success, with visitors returning to these traditionally popular destinations in ever-growing numbers. Nagi Morkos, founder and managing partner of Hodema Consulting Services, takes us on a whistlestop tour during which he explains why cities are booming.
Dubai: scaling new heights
Cited in the Travellers’ Choice Awards 2023 by Tripadvisor as one of the most popular destinations, Dubai continues to shine and is already well on track for another bright year. Nagi Morkos, founder and managing partner at Hodema Consulting Services, puts a spotlight on the emirate’s latest plans to boost foreign trade, investment and visitor numbers.
The gulf coffee takeover
From international brands to homegrown names, and now supported by apps and influencers, the regional coffee scene is booming. Cup in hand, Nagi Morkos, founder and managing partner at Hodema Consulting Services, tells us about the latest trends currently captivating coffee lovers across the MENA and beyond.
Lifting the lid on food and beverage trends
While restaurants were still reeling from the pandemic in 2021, this year has witnessed fresh flavors and renewed energy on the food scene. Nagi Morkos, founder and managing partner at Hodema consulting services, explores several key trends that are shaping the future of food and beverage.
Forecasting 2023 with 11 hospitality experts
As 2022 draws to a close, 11 hospitality contributors unpack the past and share their predictions for the coming year. Here’s what they said…
How to make your coffee shop stand out
Forming an important part of the F&B industry, the coffee segment needs no introduction. And with new concepts and products arriving in the market thick and fast, customers are increasingly looking for quality and traceability. Nagi Morkos, founder and managing partner at Hodema consulting services, identifies the differentiating factors of a successful coffee shop.
Ecolodges in the Middle East: The new big thing
While global interest in ecotourism has been growing at a rapid pace, inflation has also started to shape travel choices. Nagi Morkos, founder and managing partner at Hodema consulting services, guides us around the ecolodges in the region which are increasingly attracting environmentally conscious travelers from around the world.
Resorting to a new hospitality landscape
Tourism has been picking up, even reaching pre- Covid levels in some areas. Nagi Morkos, founder and managing partner at Hodema consulting services, considers the future of resorts.
