The 5 Cs of modern luxury travel

The 5 Cs of modern luxury travel

There is a seismic shift taking place in the world of luxury travel, marked by a move away from the indulgent and extravagant toward experiences that are immersive, personalized and more meaningful. Christian Salloum, managing director of BrandPortunity F&B Consulting, takes us through the five Cs that have become embedded in the concept of luxury travel today.

Read more
Entrepreneurial growth: innovating, connecting and succeeding

Entrepreneurial growth: innovating, connecting and succeeding

In the dynamic world of entrepreneurship, the path to success is often complex and multifaceted. Therefore, one can no longer rely solely on traditional business practices to thrive. Christian Salloum, managing director of BrandPortunity F&B Consulting, examines the importance of innovation, connection and deal making in entrepreneurial success.

Read more
Three Generations Of Coffee Makers And Still Going Strong

Three Generations Of Coffee Makers And Still Going Strong

Christian Salloum, managing director at BrandPortunity F&B Consulting, talks about the legendary Café Younes brand.

Read more