Radisson Hotel Group continues its growth and development plan in Africa with five new hotel signings secured across the continent to date this year, adding almost 600 rooms to its African portfolio. In 2022, the group aims to add more than a dozen hotels, reaching just over 100 hotels in operation and under development on the continent.
The five new hotel signings in Q1 2022 span the continent, from Ethiopia and Senegal to Tunisia and Ghana, and stretch across the group’s brand portfolio, from the fast-growing upscale Radisson brand to the group’s newest conversion brand: Radisson Individuals.
Radisson Hotel Sfax in Tunisia will be the first and only internationally branded upscale hotel in the city, catering to government, corporate and MICE demand in the local and wider areas. Opening in Q2 2022, Radisson Hotel Sfax, Tunisia will be located in the city center, adjacent to the Port of Sfax.
La Maison Blanche Tunis, a member of Radisson Individuals, an existing, independent hotel in Tunis, will undergo a full renovation prior to re-opening its doors in January 2023. La Maison Blanche Tunis joins the group’s existing two hotels in operation and three under development in Tunisia, with a total of almost 1,000 rooms. The hotel is 5km from Tunis-Carthage International Airport and 800m from Tunis Train Station.
“Africa remains a key focus for us. We remain committed to unlocking its potential and to supporting its people with the many job creations that we contribute across the continent. Despite the challenges of the pandemic, we maintained strong growth momentum with numerous key milestones as we continue cementing our position as one of the leading operators on the continent with the most diverse portfolio across over 30 African countries. In 2022, we aim to add a dozen hotels to our portfolio across the continent resulting in surpassing the 100 hotels in operation and under development mark and eventually aim to achieve 150 hotels by 2025,” said Elie Younes, executive vice president and global chief development officer.
