Factory People and Seven Management have joined forces to present a unique concept in the heart of Beirut. Designed by award-winning firm Rabih Geha Architects, Parasol is an artful mix between a club, pool, entertainment space and high-end F&B venue, with a menu developed by Reif Othman.
“Building upon the success of our award-winning beach club, February 30, in Dubai, we are excited to embark on a new journey. Through a strategic partnership and shared expertise with ‘Factory People’, we are returning to our roots in Beirut. Recognizing a market demand for a refined beach club experience, we proudly present ‘Parasol.’ This venture signifies our commitment to bringing a touch of glamour to the shores of Beirut, creating a destination that resonates with sophistication and luxury,” said Rabih Fakhreddine, CEO of Seven Management.
Factory People’s CEO, Jade, added: “We love good food and daytime gatherings, and after establishing Factory People as the region’s leader in clubbing, I am very proud to expand our operations to now cover food-driven ventures. Parasol in Beirut complements the opening of our new Dubai-based restaurant Soul Kitchen. With ‘7Management’, will we both bring a wealth of experience to deliver a project that stands out?”
Both Seven Management and Factory People are looking to expand the brand across the region in 2024.