HN talks to the coffee experts to know more about the latest coffee trends.
What are the latest coffee trends?
The market today demands products that are sustainability sourced. There has also been a revolution when it comes to milk: almond, oat and soy milk, for example. This has extended to trendy lattes, like matcha, turmeric and rose.
What coffee shops trends have you noticed?
More specialty coffee shops are opening and offering a variety of high-grade coffee beans and alternative coffee brewing, such as syphon, cold brew, cezve and nitro. Furthermore, the drive-thru concept is becoming more popular.
Are there any online coffee seminars that you would recommend?
Many individuals and influencers are using their social media channels to promote different preparation methods and excellence in coffee. I recommend the Coffee in Good Spirits Championship.
Branislav Beronja
Brand manager – MEA SCA authorized trainer
How do you think Covid-19 has impacted the coffee industry?
No one was prepared for this pandemic. All competitions and exhibitions have been canceled, and it is not clear when things will resume.
What are the latest coffee trends?
One trend to emerge from this crisis has been the home barista. We have also seen dalgona coffee becoming more popular.
What coffee shops trends have you noticed?
Ultimately, coffee shops that offer a delivery service are becoming more relevant given the current situation.
Are there any online coffee seminars that you would recommend?
There are a lot of online seminars these days. Although I think they are a good way of educating people, I don’t believe they are in any way as good as live sessions. The Specialty Coffee Association is about education and sustainability. Becoming a member is easy, and I would strongly advise it.
Stavros Lamprinidis
Authorized SCAE trainer
World Champion CEZVE IBRIK Rimini 2014
About author
Rita Ghantous
Rita Ghantous is a hospitality aficionado and a passionate writer with over 9 years’ experience in journalism and 5 years experience in the hospitality sector. Her passion for the performance arts and writing, started early. At 10 years old she was praised for her solo performance of the Beatles song “All My Love” accompanied by a guitarist, and was approached by a French talent scout during her school play. However, her love for writing was stronger. Fresh out of school, she became a freelance journalist for Noun Magazine and was awarded the Silver Award Cup for Outstanding Poetry, by The International Library of Poetry (Washington DC). She studied Business Management and earned a Masters degree from Saint Joseph University (USJ), her thesis was published in the Proche-Orient, Études en Management book. She then pursued a career in the hospitality industry but didn’t give up writing, that is why she launched the Four Points by Sheraton Le Verdun Newsletter. Her love for the industry and journalism led her to Hospitality Services - the organizers of the HORECA trade show in Lebanon, Saudi Arabia, Kuwait and Jordan, as well as Salon Du Chocolat, Beirut Cooking Festival, Whisky Live and other regional shows. She is currently the Publications Executive of Hospitality News Middle East, Taste & Flavors and Lebanon Traveler. It is with ultimate devotion for her magazines that she demonstrates her hospitality savoir-faire.
