From November 25-27, 2024, Riyadh International Convention and Exhibition Center will welcome hospitality and foodservice professionals from near and far for the 13th edition of SAUDI HORECA Jeddah. We share a taste of what’s to come at this key industry event, considered the largest of its kind in the Kingdom.
Taking place across 33,000 square meters of event space in seven halls, SAUDI HORECA Riyadh will gather together impressive 42,000 trade visitors annually for three days of networking and discovery. Indeed, more than 400 companies, including food producers, suppliers, equipment manufacturers, packaging and labeling firms, and solutions providers are set to take part.
Jad Taktak, general manager of Semark, co-organizer of the event, said: “We are working on an outstanding edition. Our focus is on providing an even richer visitor experience, with unique access to the world of hospitality and foodservice, activities, forums and networking sessions.”
With all eyes on Vision 2030 and related large-scale investments in tourism, SAUDI HORECA Riyadh offers a vital gateway for stakeholders looking to unlock the Kingdom’s hospitality potential.
Furthermore, SAUDI HORECA Riyadh recognizes and rewards the country’s rising stars. More than 250 participants will compete in the renowned Hospitality Salon Culinaire, in a bid to impress a panel of international chefs and judges, while the Saudi Barista Competition and Mocktail Competition will crown their 2024 champions.
Another exciting feature of the event is HORECA Talks, which brings together hospitality leaders and experts for insightful conversations on trending topics, such as sustainability, luxury travel and mega projects in KSA.
Joumana Dammous Salamé, managing director of Hospitality Services, the firm behind the HORECA Network, said: “Phenomenal growth and impressive developments in KSA have made it an exciting destination, and we are thrilled to be co-organizing the 13th edition of this event. It will be interesting to discover the new brands, especially homegrown concepts, that are making an impact in the Kingdom’s hospitality and foodservice sectors. Therefore, we encourage all professionals to attend SAUDI HORECA Riyadh 2024.”
