Over the past decade, GRIF (The Global Restaurant Investment Forum) has united over 1,000 restaurant operators, investors and key stakeholders across the industry. In celebration of its 10th anniversary, GRIF is now set to host an exclusive gathering of leading restaurant operators and investors in the vibrant city of Edinburgh from October 7-8.
This close-knit gathering of industry powerhouses is designed to cultivate valuable connections, drive strategic deals, and facilitate key discussions on the latest industry trends, aimed at propelling the global expansion of restaurant brands.
Celebrating 10 years of GRIF
Built on strong community values and industry passion, GRIF has facilitated over 90 deals, including global expansions and partnerships. Moreover, these deals include hotel food and beverage partnerships, franchise agreements, strategic alliances and investment ventures over the past few years. As an innovation hub and deal-making forum, GRIF has hosted insightful briefings, conferences and study tours across major global markets. Specifically, these events have taken place in prominent locations, such as Dubai, Amsterdam, Saudi Arabia, London and Nairobi, to enhance collaboration. Now, under Jennifer Pettinger-Haines’ leadership, GRIF is entering its next chapter by celebrating a significant 10th anniversary. This milestone event will unite both operators and investors who have contributed to GRIF’s success and new industry leaders.
GRIF Edinburgh
According to The Hospitality Market Spotlight report, Edinburgh’s full-service city-branded hotel revenue surged by 22 percent in Q1 2024. This impressive growth compared to Q1 2023 demonstrates Edinburgh’s flourishing appeal as a destination for travelers and industry professionals alike. Steeped in culture and home to Michelin-starred restaurants, Edinburgh creates an ideal backdrop for the upcoming industry reunion. Additionally, GRIF will feature panel sessions at the Edinburgh International Convention Centre, along with roundtable discussions at Virgin Hotel Edinburgh. These discussions will cover key topics like artificial intelligence, emerging markets and global expansion, highlighting hospitality trends. Moreover, the 2024 think tank session will set the agenda for GRIF 2025 in Istanbul, addressing the sector’s most pressing issues. Jennifer Pettinger-Haines, concept architect of the Global Restaurant Investment Forum, expressed pride in GRIF’s growth over the past decade. She emphasized GRIF’s impact, having helped hundreds of brands expand internationally, and its continued support for new brands and investors. Finally, she welcomed investors and operators with innovative concepts to join ongoing conversations in Edinburgh this year.
GRIF renowned speakers
GRIF will host an impressive lineup of expert speakers over two days, providing valuable insights from industry leaders. Key speakers include Robin Rowand from Trispan, Michael Willingham-Toxvaerd of Nightcap and Harry Goss from McWin. Additionally, Grace Harding of Ocean Basket Group, Faisal Shaker from Modern Food Company and Lydia Forte of Rocco Forte Hotels will speak. Other notable experts include Jillian MacLean of Drake & Morgan, Iain McPherson of Panda & Sons, and Kate Nicholls from UK Hospitality. Furthermore, Simon Farrow from Tao Group Hospitality and James Hacon of Think Hospitality will also share their expertise.
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