The key to driving direct bookings
Although the events of the last 18 months have transformed the hospitality industry, one thing that hasn’t changed is the enthusiasm of hotel operators to convert more direct bookings. Ashleigh Donald, co-founder and marketing and communications consultant at Halo Business Consulting Ltd, discusses how Google has changed the rules of the game with its Hotel Ads.
Why smart technology in hotels makes perfect sense
We are witnessing technological advances every single day, especially in hotels. Andrew Wheal, founder and chief techspert at Hospitality Tech Expert Ltd., takes a closer look at the smart technologies that are being deployed by operators to enhance the guest experience.
The big tech debate
Much has been made of the tech revolution and the effect it has had on our lives. In the world of hospitality, tech solutions are paving the way for a different kind of guest experience, as Andrew Wheal, founder and chief techspert at Hospitality Tech Expert Ltd., explains.
A site to behold how Google changed the online travel business
More and more, travelers are utilizing digital services to find quicker, cheaper and simpler ways to get to their preferred destinations. While the volume of bookings made online continues to grow, Google has pushed its way to the top of the travel industry. Serge Chamelian, managing partner of h-hotelier, tells us more.
Experts’ input on the latest touchless technology trends for hotels and restaurants
We have witnessed rapid technological change as a result of Covid-19. Here, two professionals talk us through some of the touchless technologies that hotels and restaurants are implementing.
How To Get The Best Deals For Your Next Trip
Travel planning is one of the most fulfilling parts of taking a vacation, as anticipation often fuels excitement ahead of your escape. Serge Chamelian, managing partner of h-hotelier, discusses how to reap the best deals for your future travel plans once the Covid-19 pandemic eases.
The role of wi-fi in direct marketing
Hospitality establishments are constantly looking for ways to market their products and services to guests. Duncan Fraser-Smith, founder of The Cutting Edge Agency, takes a closer look at the role of WiFi in direct marketing.