The smart city: the future of living and hospitality in the Middle East
As urbanization accelerates globally, the Middle East is rapidly embracing smart city concepts to enhance growth, quality of life and sustainability. Custódio Barreiros Founder & CEO of EIP MGT GmbH, offers his perspective.
Pinterest: a marketing tool full of possibilities
Despite often finding itself in the shadows of the bigger social media platforms, Pinterest offers restaurateurs a powerful marketing alternative, helping them to reach new customers and strengthen their online presence. Monica E. Chikhani, managing director and founder of MEC Workshop, explains why this visual discovery engine is still very much packing a punch.
Growth on growth in KSA’s food delivery market
It is evident that Saudi Arabia’s food delivery market is highly competitive yet highly lucrative. Jamil Diab, COO of Grubtech, lifts the lid on the kingdom’s food delivery landscape and the strategies being adopted by companies to expand their service offerings.
Tracking customer behavior in hospitality
Combining advanced technology with the hospitality industry’s key principle of guest-centric service, AI is already taking the customer experience to new heights. Ashleigh Donald, co-founder of Halo Business Consulting, explains how businesses can harness this all-important innovation.
5 minutes with Mohammed Shameer, country manager of Bidfood Oman
Bidfood Oman delivers a comprehensive service and customer satisfaction. Mohammed Shameer, country manager of Bidfood Oman, lifts the lid on the company’s operations, myBidfood and upcoming projects in the sultanate.
How to harness the power of the metaverse
The metaverse and Web3 are poised to revolutionize the hospitality industry, transporting us into a world of personalized, decentralized experiences and limitless possibilities, as Dr Jane Thomason, emeritus chair of the World Metaverse Council, author and influencer, explains.
The AI takeover in hotel advertising
AI is poised to revolutionize how hotels market themselves, enabling operators to reach their ideal guests by creating personalized, targeted campaigns. Lovetto Nazareth, managing director of Prism Digital, explains why industry players need to put this transformative technology front and center of their hotel advertising strategies.
New technologies: today’s essential tools for hoteliers
Emerging technologies are revolutionizing the lodging industry, delivering significant benefits to both operators and guests. Michael Donald, co-founder of Halo Business Consulting, explains why embracing innovation and implementing smart ideas are musts for hotels looking to secure a successful future.
Mastering video marketing to grow your hospitality business
In the ever-evolving hospitality landscape, Monica E. Chikhani, managing director and founder of MEC Workshop, explores the relevance of video marketing in hospitality.
5 reasons to include TV in your hotel marketing strategy
In an age of digital saturation, television advertising offers hotels a not-to-be missed opportunity to engage with guests on a deeper level. Remote in hand, Lovetto Nazareth, managing director at Prism Digital shares five ways in which hoteliers can leverage this often overlooked medium.