Five minutes with Abed Al Mo’een Abu Zaid, marketing manager of Defaf Al-Nahrayn for Food Industries and Beverages
Abed Al Mo’een Abu Zaid, marketing manager of Defaf Al-Nahrayn for Food Industries and Beverages, explores Matrix’s challenges in Jordan, the importance of sponsoring events like HORECA and the impact of market trends.
Trends, growth and sustainable success in hospitality with Pascal Armoudom, partner at Kearney
In this exclusive interview, Pascal Armoudom from Kearney discusses trends in hospitality, focusing on sustainability.
Inside the “Everything App” with Farah Odeh, GM of Careem
Careem has significantly expanded since its launch in 2012. Farah Odeh, general manager of Careem in Jordan, discusses the company, which is often referred to as the “Everything App.”
Lights, camera, action with TV chef Sadam Emad
Chef Sadam Emad is admired for his innovative approach to Middle Eastern cuisine. As a TV chef on Roya TV, he creates extraordinary dining experiences that blend traditional flavors with modern techniques. In this interview, we explore how he is shaping the culinary scene in Jordan.
Getting to know Simonelli Group Middle East with Federico Ortile
As managing director of Simonelli Group Middle East, Federico Ortile lifts the lid on the firm’s best-selling products and upcoming releases.
A Michelin-starred experience with chef Tetsuya Wakuda of Sagetsu
Renowned chef Tetsuya Wakuda discusses his award-winning restaurant Sagetsu, the evolution of immersive dining experiences and what Michelin-star recognition means for him and his team.
Life at the top with Elena Schwartz of Taj Jumeirah Lakes Towers
Elena Schwartz, GM of Taj Jumeirah Lakes Towers, discusses the role of women in hospitality and how she is empowering them.
Making Lebanese cuisine shine in Paris with Alan Geaam, chef de cuisine of Alan Geaam group
Alan Geaam’s path to success is nothing short of exceptional. The talented and charismatic chef became a Lebanese Michelin star awardee just 10 months after opening his fourth restaurant. In this exclusive interview, we explore his passion for Lebanese food and his latest endeavors.
Eying the Middle East market with Paul Bridger, COO of Rove Hotels
COO Paul Bridger outlines Rove Hotels expansion plans and how the brand has carved a niche in the competitive mid-market segment.
Celebrating Negroni week with the latest trends
Negroni Week, taking place from September 16-22, highlights innovative trends, as skilled Dubai bartenders craft creative twists on the classic cocktail, featuring unique flavors and techniques.