The AI takeover in hotel advertising

The AI takeover in hotel advertising

AI is poised to revolutionize how hotels market themselves, enabling operators to reach their ideal guests by creating personalized, targeted campaigns. Lovetto Nazareth, managing director of Prism Digital, explains why industry players need to put this transformative technology front and center of their hotel advertising strategies.

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Tips for hotels to be listed and booked 

Tips for hotels to be listed and booked 

In today’s fast-paced tech environment, the hospitality industry needs to stay ahead of the curve to ensure hotels are visible and bookable. By analyzing current business practices, such as those used by hotel software giant Amadeus, Zoé Gotti, founder of Complementation.ae, explains how technology has revolutionized the industry’s marketing strategies and provides insights on what it takes for hotels to thrive in the digital age.

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New technologies: today’s essential tools for hoteliers

New technologies: today’s essential tools for hoteliers

Emerging technologies are revolutionizing the lodging industry, delivering significant benefits to both operators and guests. Michael Donald, co-founder of Halo Business Consulting, explains why embracing innovation and implementing smart ideas are musts for hotels looking to secure a successful future.

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The lighter side of design in the hospitality sector

The lighter side of design in the hospitality sector

Sara Khairallah, founder and principal interior architect at SK Touch, shines a bright light on the trends and practices that are shaping the industry.

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Going global: 7 ways to boost exports

Going global: 7 ways to boost exports

At a time when the region’s FMCG firms face a challenging economic environment, it makes sense to increase the focus on international sales. Sam A. Jaoude, consultant and CEO of Madenlebanon LLC, shares a checklist of essential steps to getting export ready.

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The UAE: positive indicators and plenty more in the pipeline

The UAE: positive indicators and plenty more in the pipeline

When it comes to regional high achievers, the Emirates undoubtedly rank high on the list. Years spent developing the tourism offering and other non-oil sectors of the economy are now paying off, and there’s more on the horizon, as Nada Alameddine, managing partner at Hodema Consulting Services, explains.

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How to strategize in uncertain times

How to strategize in uncertain times

In a year when the economic outlook is uncertain to say the least, building on strengths and implementing strategies has never mattered more. Bastien Blanc, CEO and board member at TroKadero Hospitality Global, has advice on how to read mixed economic messages and emerge stronger on the other side.

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HORECA Talks on Lebanon’s hospitality industry

HORECA Talks on Lebanon’s hospitality industry

Bringing together the brightest stars, leading brands and most innovative concepts in Lebanon’s hospitality and foodservice landscape, HORECA Lebanon returned to Seaside Arena from April 16-19. 

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Exploring the rise of European pastry shops in Lebanon

Exploring the rise of European pastry shops in Lebanon

As a region, the Middle East has a sweet tooth, and pastry shops in Lebanon continue to thrive, especially the European kind.

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Key figures and insights: Egypt’s hospitality scene

Key figures and insights: Egypt’s hospitality scene

Charting the hospitality landscape in Egypt, JLL Q1 2024’s report highlights new market opportunities and more. 

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