Bidfood Middle East – the region’s leading dedicated multi-channel foodservice provider of international F&B brands and part of JSE-listed group, Bidcorp, announced the launch of its e-commerce venture, myBidfood.

myBidfood can be accessed on all desktop and mobile devices (iOS and Android compatible) and is integrated with Bidfood Middle East’s ERP, creating a seamless flow of data between the company and its stakeholders It guarantees to reduce the time and cost that goes into ordering from the company’s wide range of premium food, beverage, and non-food products. 

The latter is made possible via a set of tools and features that offer user-friendly navigation, creating a more pleasant and on-the-go online ordering experience with more convenient, and faster, after-sales services: this includes live pricing, stock availability, exclusive product promotions and special prices, quick-order functionality, detailed product specifications, secure checkout, order help, and more. Registered users can also access their account details, which include order and billing history, previous transactions, and more.

Bidfood Middle East’s partnering brands can also manage their products on myBidfood, such as adding product specifications, nutritional facts, and spec sheets, as well as promoting their range via the available commercial instruments.

In future versions of the myBidfood platform, registered foodservice customers can expect more advanced functionalities like menu and recipe planning to aid them with managing their food supply and cost, live order tracking, as well as a loyalty program.