evian, one of the worldwide leaders of natural mineral water, appointed Middle East’s renowned Dubai-based beauty expert Joelle Mardinian as its brand ambassador in the Middle East region.

Mardinian is a highly influential award-winning beauty consultant, TV host, and founder of Maison De Joelle beauty salons and Clinica Joelle aesthetic clinics across MENA.

In the region, she began her TV journey on MBC with ‘The Joelle Show’.

“Joelle Mardinian signifies what evian_®’s ‘Live young’ spirit represents,” said Franck Escudier, marketing director for evian Volvic International of Danone. “Joelle is an inspirational figure for many across the region. Her determination and focus on adopting and living a healthier lifestyle perfectly resonates with our brand. Complimenting evian_®’s “Live young” spirit which is about being able to reconnect with one’s youthful spirit to have a fresh, optimistic and open attitude towards life, Joelle is surely the right fit to further leverage our presence in the region,” Escudier added.

“I’m very excited and happy to be a part of the evian_® family. I do my best to educate, inspire and help individuals to realise the inner beauty within themselves and with evian_® going by the same values, believe I have found the perfect match to help pass on the message of living a well-balanced and successful lifestyle,” said Joelle Mardinian.