Dubai’s homegrown burger brand High Joint has announced the opening of its third location in Motor City’s all-new Neighborhood Food Hall, located in Green Community.
The new dine-in outlet will be launching delivery through Deliveroo and Talabat soon.
Led by the passion of three Emiratis, the concept was launched as a hole-in-the-wall joint in Al Manara three years ago.
Specialties on the menu at the new Motor City branch include burgers such as the High Jamz, Double High, Spicy Mango Slaw and the High Chicken, as well as an all-new selection of burgers and dishes including finger-licking chicken wings like High Buffalo Wings, High BBQ Wings and High Asian Wings.
For vegetarian diners, options include Veggie Buffalo Wings, and crispy tempura cauliflower with grated parmesan and homemade veg-friendly buffalo sauce, among others.
A second menu will also be available at the Motor City branch, inviting diners to enjoy new dishes by special token only. The tokens can be found by following High Joint’s ongoing social media campaigns via @high.joint on Instagram.
Commenting on the new opening, Dr. Hamad Al Awar, co-founder of High Joint, said: “To see High Joint grow from our very-tiny-in-size but huge-in-character branch in Al Manara, to three dine-in locations in three years is such an exciting accomplishment for us. We’re a purely homegrown brand that’s driven by passion, so seeing our food being loved by the local community and beyond is fueling our drive to continue expanding in the region, with our Saudi Arabia launch to come next, followed by Abu Dhabi. Our goal all along has been to reverse the paradigm of importing burger brands from the USA and the rest of the world to exporting a Dubai homegrown brand across this region and to other countries around the world.”