Why did you decide to partner with Kitch to open Barbar Dubai?
It was a strategic, long-term decision. The reason we took so much time is because we wanted an investor and an operator as a partner, and Kitch fulfills both roles effortlessly. Expanding rapidly from a brick-and-mortar establishment to a cloud kitchen will help Barbar dominate the market faster.
What explains Barbar’s 40 years of success?
Barbar is a family-run business. We have remained consistent in our service and the quality of food we serve.
Do you have any further expansion plans?
Yes, we will be expanding to KSA and Qatar with Kitch and to Egypt, Kuwait, Bahrain and Oman with different partners.
About author
Rita Ghantous
Rita Ghantous is a hospitality aficionado and a passionate writer with over 9 years’ experience in journalism and 5 years experience in the hospitality sector. Her passion for the performance arts and writing, started early. At 10 years old she was praised for her solo performance of the Beatles song “All My Love” accompanied by a guitarist, and was approached by a French talent scout during her school play. However, her love for writing was stronger. Fresh out of school, she became a freelance journalist for Noun Magazine and was awarded the Silver Award Cup for Outstanding Poetry, by The International Library of Poetry (Washington DC). She studied Business Management and earned a Masters degree from Saint Joseph University (USJ), her thesis was published in the Proche-Orient, Études en Management book. She then pursued a career in the hospitality industry but didn’t give up writing, that is why she launched the Four Points by Sheraton Le Verdun Newsletter. Her love for the industry and journalism led her to Hospitality Services - the organizers of the HORECA trade show in Lebanon, Saudi Arabia, Kuwait and Jordan, as well as Salon Du Chocolat, Beirut Cooking Festival, Whisky Live and other regional shows. She is currently the Publications Executive of Hospitality News Middle East, Taste & Flavors and Lebanon Traveler. It is with ultimate devotion for her magazines that she demonstrates her hospitality savoir-faire.
