Bahrain Tourism and Exhibitions Authority (BTEA) launches a major regional tourism campaign targeting GCC travelers ahead of Bahrain’s upcoming summer entertainment and hospitality season.

The Kuwait Tourism Forum 2026 gathered tourism leaders and stakeholders nationwide.

Saudi Arabia accelerates religious tourism growth by increasing pilgrim arrivals while expanding transport infrastructure to support capacity, connectivity and economic diversification goals.

Egypt is scaling up development across Sinai, with North Sinai emerging as a key focus for tourism and investment growth.

The Jordan Tourism Board (JTB) officially announced that visitor arrivals from GCC nations reached record-breaking levels throughout 2024.

Ibraheem K. Shaheen, promoter of cultural heritage, explores how global festivals and events stimulate tourism growth while strengthening local economies.

In a world of changing market dynamics and business models, perhaps the time has come to look differently at traditional franchisor–franchisee roles. Daniel G. During, principal and managing director at Thomas Klein International, asks whether teamwork and togetherness, rather than a transactional approach, could provide a winning formula for emerging ventures.

The Middle East has transformed into a franchising powerhouse, offering major opportunities for international businesses keen to expand. However, choosing the right model can be key to future success. Roy Hintze, partner at PwC Middle East, weighs the options and factors to consider, from concept type to growth plans and market dynamics.